A leading real estate company sought to diversify its portfolio by launching a new digital business line centered on property technology and online services.

While the company had strong operations in traditional real estate development, it lacked the digital infrastructure, strategic framework, and operational model to successfully enter the online market.

Leadership required a clear strategy, scalable operating model, and roadmap that would ensure the successful launch and sustainability of this new business venture.

Vantiqa led a comprehensive Business Model and Operating Strategy Design Program, aligning the organization’s vision with market needs and digital innovation.

Our multidisciplinary team:

• Conducted market and competitive benchmarking to assess trends in real estate technology and customer expectations.
• Designed a business model integrating digital platform features, monetization models, and customer engagement strategies.
• Developed an operating model covering structure, governance, roles, and workflows optimized for digital delivery.
• Created a strategic roadmap outlining the transformation journey — from product development to go-to-market execution.
• Delivered a change management plan, ensuring capability development, digital awareness, and internal alignment.

The project positioned the enterprise as a digital innovator in its sector:

• Successful launch of a new digital business line within six months.
• Defined value proposition and clear differentiation in the real estate technology market.
• Improved operational agility and streamlined decision-making through new governance structures.
• Established a cross-functional digital team equipped to manage ongoing innovation.
• Achieved measurable growth and a 20% increase in new revenue streams within the first operational year.